Hi Mark,
I'm actually trying an experiment on my cooking website with Adsense. What I've done is go to the
Adword Keyword Tool and look for high paying keywords related to my niche.
What I do is start by typing in my main keyword. Then, check "use synonyms" and get keyword results.
Next, Where it says,"Choose Columns to display", I choose Show estimated average CPC.
Next, I put in a maximun CPC bid of $100 and hit recalculate.
Then, I click on the column where it says "Estimated Average CPC" and then click the up arrow. This will display my highest paying keywords that I will choose from.
Once I find a high paying one that I like, I use the tags:
<!--google_ad_section_start -->
my high paying keyword
<!-- google_ad_section_end -->
I surround the high paying keyword that I'm targeting. I do this for every page.
They say it takes 2 to 3 weeks for the ads to adjust.
You can play with the keyword tool to find lots of high paying keywords of your choosing that you think might fit into your site.
I am curious to see what will happen!
Kathy