I just signed up for a month of wordtracker (yipee!) and I was wondering if you guys prefer to search with quotes or without? I read the explanation it gives about quotes and it seems to make sense. However the KEI also seemed to make sense and from my little experience and the threads on here KEI apparently isn't all it's cracked up to be.

So, should I stick to the default setting and have it search in quotes or not?

Thanks a bunch!


Meghan

good question~any answers

I been thinking about that too. Thanks for posting.

The info in the wordtracker tool regarding this says at the end,

"This is why we default to using quotes (exact match searching) when querying the engines for competing web pages. It gives a truer representation of your competition."

But I still don't understand the explanation for why exact match searching gives a truer representation of your competition.

I still would have thought that almost everyone types into search engines without quotes and you would have to compete with all the results that come up.

For example, I've noticed with one of the phrases I've looked up on wordtracker, its say "924000" competing but if I go to google and type in that same phrase just as if I were a user (using no quotes), I get 3,550,000 results.

I still don't understand why I would only be competing against 940,000 and not the whole 3,550,000.

Do the sites/articles containing the phrase that exactly match the search term automatically get placed ahead of the ones that don't exactly match it or something like that?

It throws a big question mark on whether the keywords your looking up are actually niches or not.

Any help would be greatly appreciated.

Thanks everyone.